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Blueprint for Development: Communications on the Petrus Development Show

In this episode Tara Doyon, Director of Client Services and Sarah Rose, Director of Communications, continue leading us through the Blueprint of Development series. They discuss what your communication efforts look like today and what they can look like in the future once you implement a...

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Legend of the Bluebonnet

By Sarah Rose, Petrus Consultant


“Intense love does not measure, it just gives.” - St. Teresa of Calcutta

Spring is here! In Texas, that means the bluebonnets are in full bloom. These gorgeous blue flowers bring joy to so many people - including myself!

Growing up, The Legend of...

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One Hundred Percent - An Interview with Bryan Wilburn

In this episode, Andrew visits with Bryan Wilburn, the Director of Development at the St. Paul Catholic Newman Center at North Dakota State University in Fargo, North Dakota. They discuss how Bryan got his start in development and what they are doing to advance Catholic evangelism on the plains...

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Virtuous and Responsive Fundraising - An Interview with Gabe Cooper

In this episode, Andrew visits with Gabe Cooper. Gabe is the Founder of Virtuous, a responsive fundraising platform designed to help nonprofit teams build better donor relationships and increase impact with confidence. Andrew and Gabe discuss the power of data and automation and how the...

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Saving Tolkien's House: Project Northmoor - An Interview with Julia Golding

In this episode, Andrew visits with Julia Golding, successful author with works such as the Cat Royal series and the Companions Quartet. They discuss the project that Julia has launched to purchase Tolkien’s home at 20 Northmoor Road in Oxford and turn it into the first literary center...

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Making the Transition - An Interview with JoAnn Shull

In this episode, Andrew visits with JoAnn Shull, Director of Development at St. Thomas More Newman Center at the University of Missouri. In this episode, Andrew and JoAnn discuss making the transition from campus minister to director of development, fundraising and the importance...

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Live Big, Love Bigger: Interview with Kathryn Whitaker

In this episode, Andrew visits with Kathryn Whitaker: Catholic wife and mother of six, Business Owner, Graphic Designer, Blogger, and Author of Live Big, Love Bigger. Andrew and Kathryn discuss her professional background and her work in graphic design, especially with Catholic non-profits, with...

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Opened Envelopes, Opened Hearts: Interview with Stan Guimont

In this episode, Andrew speaks with Stan Guimont, Account Manager with Palmer Non-profit Communications, a commercial direct mail provider that works with the general non-profit world. Stan has been an account manager with Palmer since 2005. As an air force veteran, Stan began working in...

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What Makes a Nonprofit Appeal Letter Successful: A Case Study

 A successful appeal can provide an obvious financial benefit to a Catholic nonprofit, be an excellent evangelization tool for benefactors and prospects, and educate that same audience on the latest great news about your organization.

Appeals can also be perplexing. We wonder:

  • What will...
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Wisdom For Every Generation: Interview with Mary Hernandez

Mary Hernandez is the Executive Director of Advancement for Our Lady of Wisdom Church and Student Center at the University of Louisiana – Lafayette. Mary is an alum of UL and was a member of the parish prior to receiving an invitation by Fr. Bryce Sibley to help with a fundraising project....

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10 Essential Year-End Catholic Fundraising Tips to Maximize Donor Engagement

As we approach the end of the calendar year, Catholic fundraisers are in full swing. Studies show that 30% of all annual giving takes place in December (and 10% in the last three days of the year!). Development teams have reason to be active. Here are ten donor-centric ideas to help you...

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