In this episode of the Petrus Development Show, Andrew and Rhen dive deep into 5 critical challenges that often derail fundraising efforts, especially for those fundraisers who are just starting out.
Show Notes:
From the fundamental importance of a clear case for support...
Join us as Andrew and Rhen share a plan of action for successful year-end appeal letters. They answer all of the important questions: who, what, when, and why!
Show Notes:
As Andrew shares early in this episode, 30 percent of nonprofit...
As the year wraps up, there’s one group of donors you don’t want to overlook: your LYBUNT (Last Year But Unfortunately Not This Year) and SYBUNT (Some Year But Unfortunately Not This Year) supporters.
These are folks who believed in your mission enough to donate in the...
In this episode, Andrew and Rhen return with a short discussion on the pros and cons of giving days. (Let it be known, however, that we at Petrus think the pros definitely outweigh the cons!) This episode is great for anyone who is curious about giving days and their potential for...
The end of the year is fast approaching—cue the Christmas carols, holiday lights, and of course, the critical fundraising push for nonprofits like yours. For major gifts officers, this is crunch time.
Generosity is at its peak during these last few months - in fact, 30% of...
Petrus consultant Matt Bond joins Rhen on this episode of the Petrus Development Show to discuss all things donor visits. This is another nuts and bolts interview geared especially for new fundraisers. Listen now as Matt and Rhen walk you step-by-step through scheduling and...
Andrew and Rhen return to the Petrus Development Show for a discussion specifically for new fundraisers and the organizations who employ them. Very few of us go to school for fundraising. Fundraisers are often pulled into development positions because of the relationship they...
By Rhen Hoehn, Director of Marketing
You would not build a house without first creating blueprints, gathering building materials, and pouring a foundation.
It wouldn’t make any sense to start the build by constructing a gourmet kitchen without plumbing, electricity, or even a...
Here we go again! Andrew and Rhen join together for another nuts and bolts show on capital campaigns. Several months ago, the pair hosted an episode with details about the campaign itself. In today's episode, however, they discuss what needs to happen BEFORE you can even get to...
Andrew and Rhen return this week for a fun episode on fundraising trends. Together, they share data and statistics about the most popular fundraising activities.
Show Notes:
This time of the year is often the start of new years (new school years, new fiscal...
Let's Discuss the Importance of Fundraising Events.
Most fundraisers realize that events are a key component in a well-rounded development program.
However, not all events should include an ask for financial support.
Your nonprofit’s development event...
In this week's episode of the Petrus Development Show, Andrew and Rhen return to chat about making donor visits with other members of your team. The addition of a partner for certain donor visits is definitely a wise strategic decision, but it also adds the potential for awkwardness and...
