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Do I Really Need to Meet Donors Face-to-Face to Raise Money?

By Rhen Hoehn, Director of Marketing


I'm often asked, “Why would I spend time and money to go meet donors for coffee when I can just send them an email or letter?”

 

Or, “Wouldn’t it be easier and cheaper to put a little time into grant writing, rather than meeting with people and hoping some o...

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The Power of a Thank You - A Petrus Development Show Episode on Gift Acknowledgment

We're continuing our Q+A podcast series with Petrus president, Andrew Robison.  In this episode, Andrew and Rhen discuss gift acknowledgment and donor stewardship.  While this may not be the most exciting part of a fundraiser's job, it's essential.  And, you might be surprised.  The act of thanking ...

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Eyes on the Prize - A Petrus Development Show Episode on Goal Setting

And, we're back!  After a Petrus Development Show hiatus, we return with an interview with Petrus president, Andrew Robison.  Andrew and Rhen, Petrus's marketing director, are back with a new episode about goal setting, and it's a good one! 

 

Listen to "134 - Eyes on the Prize (Goal Setting, Fund...

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Setting Fundraising Goals: The Top Five Metrics

By Rhen Hoehn, Director of Marketing


Setting appropriate goals for a fundraiser can be overwhelming. Fundraisers have many different responsibilities, but they all lead to the same end goal - dollars raised.

 

Should we boil a fundraiser’s goals down to just the dollars raised for the year?

 

...
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Storytelling, Latino Catholics, and Donor Visits (A RAISE23 Recap)

 

Today we share a special episode of the Petrus Development Show that highlights some of our favorite speakers from last year's RAISE23 conference. 

 

Listen to "133 - Storytelling, Latino Catholics, and Donor Visits (A RAISE23 Recap)" on Spreaker.

 

If you're considering RAISE24 registration ...

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Growing the Next Generation of Givers - An Interview with Dr. Scott Grant

In this episode, Andrew chats with Dr. Scott Grant, pediatrician and creator and host of the Docs2Dads podcast.  Andrew and Scott discuss generosity, and they delve into how we, as parents and family members, cultivate a lifelong spirit of generosity in our children.  They speak specifically about r...

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Innovation in Partnerships - An Interview with Jack Ziegler

In this episode, Andrew interviews Jack Ziegler, financial advisor for Northwestern Mutual.  Andrew and Jack discuss how we, as individuals, can improve our relationship with money.  They also chat about how we, as fundraising professionals, can better serve our donors by connecting them with the sp...

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Three Quick Tips to Improve Your Donor Visits

By Mary Walker, Petrus Blog Contributor


Donor meetings can be intimidating to both new and experienced development professionals, but they also have the potential to be such fruitful blessings to our ministry.  In my years of fundraising, I've developed a series of steps that helps me prepare a...

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Donor-Centered Language

By Mary Hernandez, Petrus Blog Contributor


Your year-end appeal is about to get to the final proofing stage, and thankfully, there is still time to edit with a critical eye and include your donors as a key player in your messaging. 

 

Your appeal likely includes these elements:

  • Transformat...
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Throw Out the Script - Interview with Gregory Perrin

In this episode, Andrew visits with Gregory Perrin, Associate Vice President for Development and Alumni Relations at St. Edwards University in Austin, Texas. They discuss how Gregory ended up in development and his different roles over the past 25 years.  They also discuss the differences in raising...

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The Summer of Loving Monthly Donors

 By Mary P. Walker, Petrus Blog Contributor & Local Charity Board Member


Where I live, we can now attend Mass in a socially distant way. Attendance is less than half of what used to be “normal.” At the offertory, instead of a pew collection, the priest reminds us to please drop off our donation...

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How to do Donor Zoom Calls - Tara Troy Doyon

In this episode, Tara Troy Doyon, Petrus Development Consultant, engages us with 10 tips for Donor Zoom Calls. This Petrus Lunch and Learn session is so helpful in wading through all the changes we are dealing with in this new time for fundraising. Tara breaks the process down so easily and makes it...

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