Join us as Andrew and Rhen share a plan of action for successful year-end appeal letters. They answer all of the important questions: who, what, when, and why!
Show Notes:
As Andrew shares early in this episode, 30 percent of nonprofit...
The end of the year is fast approaching—cue the Christmas carols, holiday lights, and of course, the critical fundraising push for nonprofits like yours. For major gifts officers, this is crunch time.
Generosity is at its peak during these last few months - in fact, 30% of...
Andrew and Rhen return to the Petrus Development Show for a discussion specifically for new fundraisers and the organizations who employ them. Very few of us go to school for fundraising. Fundraisers are often pulled into development positions because of the relationship they...
Let's Discuss the Importance of Fundraising Events.
Most fundraisers realize that events are a key component in a well-rounded development program.
However, not all events should include an ask for financial support.
Your nonprofit’s development event...
In this week's episode of the Petrus Development Show, Andrew and Rhen return to chat about making donor visits with other members of your team. The addition of a partner for certain donor visits is definitely a wise strategic decision, but it also adds the potential for awkwardness and...
Do you feel like your nonprofit newsletter has gone stale?
Or, maybe you feel like it is simply a waste of time and money?
If so, take a good hard look at your last several newsletters. If they include one of these five common mistakes, your newsletters are probably underperforming....
By Rhen Hoehn, Director of Marketing
I'm often asked, “Why would I spend time and money to go meet donors for coffee when I can just send them an email or letter?”
Or, “Wouldn’t it be easier and cheaper to put a little time into grant writing, rather than meeting...
While we start this episode with a joke, donor databases are a very serious matter. As you'll learn in this Q+A with Petrus president, Andrew Robison, choosing the right donor database can make a world of difference in your fundraising capabilities.
(A laugh for your day: ...
We're continuing our Q+A podcast series with Petrus president, Andrew Robison. In this episode, Andrew and Rhen discuss gift acknowledgment and donor stewardship. While this may not be the most exciting part of a fundraiser's job, it's essential. And, you might be...
By Rhen Hoehn, Director of Marketing
Have you ever had a donor call and thank you for thanking them so well?
Believe it or not, it does happen. It should be your goal to earn one of those calls this year.
Here is one simple, often-overlooked way to make it happen.
Just One...
By Mary Walker, Petrus Blog Contributor
December is the time for the FUN part of FUNdraising! After getting the Christmas/Year-end appeal out, grab a cup of hot chocolate, sit back, open the mail, and count up the donations!
I hope you get to do lots of that, BUT there...
By Rhen Hoehn, Director of Marketing. This post first appeared on the Bloomerang blog.
Phone-a-thons have been a tried-and-true fundraising staple for decades. Gather volunteers, have them call a long list of donors, and have them make a solicitation. With fewer people...
